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Saturday, March 2, 2024

Technicolor, Ricky Kej, UNICEF launch ‘LiFE Track’ with a name to save lots of bushes

The Mill, a Technicolor Inventive Studio, in collaboration with Grammy-winning musician Ricky Kej and UNICEF India, has developed an animated masterpiece, LiFE Song.

The Mill created the animated characters of the Brokers of Change – Chanu, Priya and Arjun, whose mission is to make our methods of life extra sustainable for the longer term and take accountability for our house planet, in LiFE Track.

In response to Ricky Kej, with mesmerizing animation accompanying the soundtrack, the movie eloquently depicts the journeys of three younger protagonists, delving into urgent environmental and social problems with renewable power, deforestation, and the important crucial to deal with plastic waste in our oceans.

“The movie underscores the common significance of sustainability efforts as these are basic pillars of human progress and a brighter future for all. The brokers of change depicted in LiFE Track carry this message by their actions every single day.”

The LiFE Track was a presentation to the world that underscores our ardour for attaining sustainability by visible storytelling; it was the right mix of creativity and expertise, mentioned Biren Ghose, Nation Head, Technicolor India.

“I’m pleased with the group at The Mill for pouring their hearts and experience into this exceptional animated movie. It’s a actual synergy of creativity and social goodwill to collaborate with Ricky Kej and UNICEF India to provide this particular message in a spell-binding track,’‘ Ghose added.

R.Okay. Chand, Government Director, The Mill and the Government Producer of the LiFE Track, mentioned, “For this challenge, the creators merged new strategies of visible manufacturing real-time applied sciences together with the normal animation manufacturing pipeline to attain a degree of visible constancy and expressiveness that elevated the general high quality of character animation.”

Musicians, Shankar Mahadevan, Stewart Copeland, Salim-Sulaiman, Farrah El Dibany, Abby V, Lonnie Park, and the New York Youth Symphony below the course of Michael Repper contributed to the track.

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